The social media giant, Facebook revealed that even after blocking the access for the user’s data, it had given a one-time exemption to the 61 major companies including international brand Nike, and Indian companies like Saavn and telecom firm Airtel. These companies had signed an agreement with Facebook for the extended 6 months.
Facebook said in its submission that, “Integration partners were not permitted to use data received through Facebook APIs for independent purposes unrelated to the approved integration without user consent”.
Talking about the rules change in April 2014 to prevent abuse, Facebook said, ‘At that time we made clear that existing apps would have a year to transition at which point they would be forced to mitigate to the more restricted API and be subject to Facebook’s new reviews and approved protocols. The vast majority of companies were required to make the changes by May 2015”.
Before 2015, Facebook has allowed the third-party apps like Saavn to get access of the data about the friends who signed up for the services. After that the service was blocked but companies like Saavn and airtel were given the additional time with the Facebook’s restrictive API policy and new rules on data privacy. However, why these companies were given extra-time is still not revealed.
The Airtel spokesperson said that the data was used for only their internal purpose and the company follows a zero-tolerance policy for the data privacy.
He said, “The matter pertains to the year 2010 when Airtel was granted access to data by Facebook as an ap developer. The project ended in 2013 and so did the access to the data. We confirm that the data was used only for our internal purposes. We take data privacy extremely seriously and follows a zero-tolerance policy on the same”.
Facebook had already faced a tough time when Cambridge Analytica data scandal broke out and company had to shed over 22 percent of its stock with a loss of $100 billion market cap.